Comparison Shopping Project

I think the first and foremost purchase consideration is the price, next is the quality and then is the convenience. Every consumer desires the quality of the product is good and the price is lowest. If that desire meets, the consumers will choose the more convenient way to get the Item they would Like to buy. So now there are two ways for me to get the poll fleece Jacket. The market price of the poll fleece Jacket now Is 99 ARM. But In the UNIQUE online shop Is sold 106 ARM, more 7 ARM Is for the express fee. Shopping Comparison If I choose to buy in the UNCLE physical agent, I need select a day when I am free to go to the mall by bus.It takes me about 1 hour to arrive there. And I will use about 20 minutes to find the UNIQUE physical agent. Unfortunately, the shopping mall is open at 10:00 am. It may occupy all of my forenoon time. It is not a good thing for a student who is busy with her study. When I get the physical agent, there are many poll fleece jackets for me to select and fit. I can touch every of the poll fleece Jacket to decide which one should I purchase. Meanwhile I can select many colors of a same style poll fleece Jacket to fit and finally pick the right color and size to purchase.Once I change my mind, I can change anyone I want before I pay. And then I will go back by bus with my new poll fleece Jacket. The bus tickets cost me for 4 ARM, and when I get back is almost the time of the afternoon. If I choose another way that purchase poll fleece jacket online, I would pay more 7 ARM for the dispatch fee. I open my computer, and enter the UNIQUE online shop. Then I need to go through all of the electronic catalogs and try to find the poll fleece Jacket entry. And then click the poll fleece Jacket links to access to the interface.In the interface I can find many kinds of the poll fleece Jacket. Subsequently, I should scan of the information about the product. Firstly, I will select some attractive product such as better mode or color and put in my electronic shopping cart. Secondly, I will scan the information of these products and carefully analyze and compare with them. There is a zone that I can see the referral or recommendation from other consumers who has bought the product. Finally, after I Identify all these products, I will come to a best choice and purchase the desirable poll fleece jacket by online banking.To use the online banking, I must my bank card is security. The process totally wastes me for merely 2 hours. In the other side, I am watching the computer all the time in the duration of buying. My eyes may be tired at end. Unfortunately, my decision is should not be changed. Once the order of the product is submitted and come into force, I must accept the product. Although there are something I am not satisfied with, such as the color is dimmer Han I see online or the size is not my size etc, I cannot return it to the seller except pay the additional dispatch money.If I am not willing to pay the extra fee, the product is a waste thing. It will be a bad shopping experience. Recommendation All of above is about the two ways to purchase. As we can see, there are spaces for the two purchasing process to improve. Buying in physical agent is not convenient for the consumer, and it wastes time. The price in the shop is the market price and may be higher than online shop. But consumers can select among many kinds of the olla fleece Jacket and purchase one they most satisfied.Foremost the quality of the product is assured. To attract more consumers to buy in the physical agent rather than online, the shop should carry out some activities such as give some presents or trial packs of the shop. Buying online is convenient to the customers, but rate of online fraud is increasing. Consumers may not always get satisfied product, and the online bank payment is also has some risks and problems. The digital certificate is not protect well, the bank need to research a new technical invention to do that wel l.It is regrettable that not every product online is in good quality. So there need a third-party in the process of buying online, the third part should inspect every product selling online to assure the quality of them. It will make many consumers buying online instead of purchasing in the physical agent. With the development of technology, buying online may be completed the same as the physical agents in the future. The consumers can choose which purchasing process they like. And each process might not cause problems.

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McDonald’s Case Study ‘Beef Controversy’ Group 9: SaurabhJanwalkar -75 Dhvani Parekh- 89 Karan Savardekar – 103 Nikita Thakur – 113 SwapneelVaidya – 117 McDonald’s ‘Beef Fries’ Controversy McDonald's is the world's largest chain of hamburgerfast food restaurants, serving around 68 million customers daily in 119 countries. Headquartered in the United States, the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald. In 1948 they reorganized their business as a hamburger stand using production line principles.McDonald’s was started as a drive in restaurant by two brothers, Richard and Maurice McDonald, in California. The business was generating US $200000 per annum in 1940’s. They introduced a new concept called self service and designed their kitchen for mass production with assembly line procedures. Prices were kept low; speed, service and cleanliness became the success factor s for business. The original mascot of McDonald's was a man with a chef's hat on top of a hamburger shaped head whose name was â€Å"Speedee†. Speedee was eventually replaced with Ronald McDonald by 1967 when the company first filed a U.S. trademark on a clown shaped man having puffed out costume legs. As word of their success spread, franchises started showing interest. Ray Kroc finalized a deal with McDonald brothers in 1954. He established a franchising company the McDonald System Inc and appointed franchises. By the end of 1960’s Kroc had established over 400 franchising outlets. In 1965 McDonald’s went public. By the end of 1970’s, McDonald’s had over 5000 restaurants with sales exceeding three billion US dollars. By 1998, McDonald was operating 25,000 restaurants in 116 countries, serving more than 15 billion customers annually.However controversies started erupting one after the other for the company. The biggest controversy was the McDonald ’s Beef Fries controversy. The lawsuit which was filed in Seattle, US alleged that the company had, for a decade, duped vegetarian customers into eating French fries that contained beef extracts. This issue caused a great furoreamong the customers. Q1. Analyse the various allegations levelled against McDonald’s before the French fries controversy. What perpetual processes contributed to so much hostility and criticism despite McDonald’s being the number one fast food chain in the world?McDonald’s has a long history of lawsuits being filed against it. It had been frequently accused of resorting to unfair and unethical business practices. Some of the allegations are as follows. * In the late 1990’s the company had to settle over 700 incidents of scalding coffee burns. McDonalds kept the coffee at 185 ° F which is 20 ° F hotter than the standard temperature at other restaurants. An 81 year woman suffered third degree burns on her lower body that r equired skin grafts and hospitalization for a week. After McDonalds dismissed her request for compensation for medical bills she filed a lawsuit against the company. Another case was filed by a woman who was permanently scarred by an extremely hot pickle slice in a hamburger. * A customer who found the crushed head of a rat inside his hamburger also filed a lawsuit. * Nutrition: It was alleged that Mc Donald’s sell high-fat, low fibre food which can cause diseases such as cancer, heart problems, obesity and diabetes. But McDonalds refuted the allegation saying that scientific evidence has never been conclusive and that it had a right to sell junk food just like chocolate or ice-cream manufacturers did. Environment: It has also been accused of destroying tropical forests to facilitate cattle ranching. * Advertising: It was alleged that the heavy advertising by McDonalds was exerting a negative influence on children and exploiting them. * Employment: McDonalds is accused of off ering low wages and forcing local food outlets out of the business. Charges of discrimination, curtailing workers rights, understaffing, few breaks, illegal hours, poor safety conditions, crushing unionization attempts, kitchens flooded with sewage and selling contaminated food were also leveled against the company. Animals: McDonald’s slaughters hundreds of thousands of cows, chickens, lambs and other animals per year. * Expansion:It was alleged that McDonalds was creating a globalized system in which wealth is drained out of the local economies into the hands of a very few rich elite. This resulted in self sufficient and sustainable farming being replaced by cash crops and agribusiness under control of multinationals. * Free speech:It has also been alleged that McDonalds uses its clout to influence media and legal powers to intimidate people into not speaking out against the company.These are the various allegations leveled against the company. Q2. Discuss the French Fries controversy and critically comment on the company’s stand that it had never claimed the fries were vegetarian. Do you think the company handled the controversy effectively from the point of management of rumour? The French fries controversy: In May 2001, a class action lawsuit was filed against McDonald’s in Seattle, US. The lawsuit alleged that McDonalds had duped vegetarian customers into eating French fries that contained beef extracts.The French fries served at McDonald’s were falsely promoted as being 100% vegetarian. The French fries controversy began in 2000 when a Hindu Jain software engineer Hitesh Shah based in US happened to read a news article which mentioned that the French fries at McDonalds contained beef. Shah sent an email to the customer service dept of McDonalds regarding the contents to which they replied that McDonald’s French fries suppliers use a miniscule amount of beef flavouring as an ingredient in the raw product.They also said that they follow the ‘Code of Federal Regulations’ and that beef was not listed as an ingredient because normally the ingredients in ‘natural flavors’ are not broken down. Then a popular Indian-American newspaper, West India, carried Shah’s story and the news created widespread outrage among Hindus and vegetarians in the US. McDonald’s immediately released a statement saying that they never claimed that the French fries were 100% vegetarian. They said that the fries were cooked in pure vegetable oil and the company never stated that the fries were appropriate for vegetarians.They also said that it was upto the customer to ask about the flavor and its source. Later the activists found a letter sent by the company’s corporate headquarters to a consumer in response to an inquiry about vegetarian menu items. The mail clearly bundled French fries along with garden salads, whole grain cereal and English muffins as a completely vegetarian item . Further it was reported that many McDonald’s employees repeatedly told customers that there was absolutely no meat product in the fries.The ‘beef fries’ controversy attained a greater dimension in India as 85% of the country’s population was vegetarian and the non-vegetarians also did not consume beef usually because Hindus consider cows to be holy and sacred. Meanwhile in June 2001, another class action lawsuit was filed in the District Court in Travis County, Austin, Texas on behalf of all Hindus in Texas, alleging that Hindu moral and religious principles had been violated by their unintentional consumption of French fries that were flavoured with beef.Later two more lawsuits were filed in Illinois and New Jersey, taking the number of cases to five. Our views: We do not think that McDonald’s handled the controversy effectively as: * They did not accept their mistake in the start and McDonald’s said that they had never proclaimed French f ries to be appropriate for vegetarians while their employees repeatedly told customers that there was absolutely no meat product in the fries. * Also they blamed their mistake on the customers by saying that the customers should have asked about the flavors and its source.This enraged the vegetarian customers further. * As the public outrage intensified, McDonald’s released its conditional apology on its website admitting that the recipe for the fries used a miniscule trace of beef flavoring. However they did not accept that they misled the customers and they were not truly apologetic of their actions. * They said that they were complying with the law in terms of disclosing their ingredients, but they should have gone beyond the law and should have paid attention to consumers who avoid certain food product for religious, ethical and health reasons. McDonalds’ paid 10 million US$ to vegetarian ,religious groups & various groups devoted to Hindus , Sikhs & children nutri tion which the Indian attorney Harish Bharti thought was insufficient in monetary terms. * They gave an unconditional apology on the company website, newspaper & various other publications. * Also McDonald’s decided to convene an advisory board to advice on vegetarian matters. Q3. Discuss the steps taken by McDonald’s to play down the French fries controversy and critically comment whether the company will be able to come out of this unscathed.The French fries controversy impacted the image of the McDonald’s badly because of this McDonald’s was facing losses & protests from various groups. Steps taken by Mc Donald’s to play down the French fries controversy * In March 2002, McDonald’s announced to pay 10 million US dollars to the religious groups in a proposed settlement. Around 60% of this payment went to vegetarian organizations and the rest to various groups devoted to Hindus and Sikhs, children’s nutrition and kosher dietary pract ices. * It also decided to pay 4000 US $ each to the 12 plaintiffs in the five lawsuits. They also gave a detailed apology on the company website, newspapers and in various other publications. * McDonald’s also decided to convene an advisory board to advice on vegetarian matters. * They apologized for their mistakes in the newspapers. McDonald’s acknowledged that after switching over to vegetable oil in the 1990’s for the purpose of reducing cholesterol, mistakes were made in communicating to the customers about the ingredients in French fries. They apologized for the miscommunication and the hardships caused to the customers. Our views:No, we do not think that McDonald’s would come out completely unscathed because: * The Company would lose the customers base whose sentiments have been hurt because of this controversy. * People will now think twice before going to McDonald’s even after the companies claim not to use beef oil in the fries because Mc Donald’s had made false promises earlier as well. * Also it was revealed that McCain Foods was still in the process of growing the appropriate potatoes and needed another 2 yrs to begin supply, therefore the French fries were being sourced from the US. The brand & ethics of the company have been dented because of this controversy which McDonald’s would take a long time to build back their image. But with all this McDonald’s also implemented some positive policies which will help them regain their brand image. * They set up an advisory board to advise on vegetarian matters * McDonald’s also developed a special menu for Indian customers taking into consideration Indian culture and religious sentiments. They maintained quality standards by rejecting Lamb Weston’s supply of partially fried French fries as they did not meet quality standards. Suggestions: * Can come up with pure veg. restaurants. * No beef oil should be used in the frying process. * Sep arate veg. kitchens from non-veg. restaurants. * Should maintain the quality standards * Give details about the menu i. e. ingredients on the company’s website. Employees should also be made aware about the ingredients in food.

Chemical Hazards In The Working Environment Environmental Sciences Essay

Chemical Hazards In The Working Environment Environmental Sciences Essay Chemical Engineering is defined as the branch of engineering which is involved in the application of physical science and mathematics to processing and converting raw materials and chemicals into more useful forms. The outputs and methods of these processes are not always safe and chemical hazards need to be overcome to make the working environment a satisfactorily hospitable for everyone that the process affects. This includes the general public and the environment as well as the workers involved. Chemical Engineers need to ensure that the safety measures which they devise regarding certain processes are adequate enough not to pose hazards and to meet the regulations of the law. This term paper will outline some of the hazards which Chemical Engineers and other workers in the industry need to neutralise to ensure that the working environment is safe for those involved. A hazard is defined as anything which could result in an accident. Such hazards include those caused by the releas e of noxious chemicals which can prove damaging to the health of people and the environment. Chemical hazards can be especially dangerous due to the toxic nature of the substances used in the industry. Plant Safety The health and safety of plant workers is a major concern to the chemical industry. Accidents which result in loss of life or injuries are especially damaging due to the high costs they inflict. Costs in retraining personnel, repairing equipment damaged in have huge costs, as well as the interruption in business that ensues after an accident. The trends have shown that over the years fatalities have decreased but property costs have increased. This trend is due to the increased automated systems used in plants. These systems have increased complexity and productivity to older designs. In earlier designs the workers were more exposed to the chemical processes taking place in the plant, and were in turn exposed to more hazards. This however poses another problem because if workers are more isolated from a process, even if this greatly reduces health and safety hazards then if a malfunction occurs in the plant it is much more difficult to have experienced personnel available to fix a process problem. Due to this action compensation must be made in the case of higher property costs as opposed to loss of life and injury to workers. â€Å"As of the early 1990’s, annual worker fatalities ran about 9 per 100,000 employees; annual lost time disabling injuries ran about 4,000 per 100,000 employees. Property Losses increased fourfold from the 1970’s†. Safety assessments are now undergone on chemical plants to ensure that they adhere to safety levels proposed by regulation standards. Quantification of hazards such as overpressure potential and flammability were done by measurements of vapour pressure and of flash points and flammability limits. The process designers need to make use of data that gives information pertaining to the hazards o f a process such as information of reaction rates and the energies involved in exothermic reactions in which heat is given out, that of unstable chemicals, of temperature limits in which explosive decomposition can occur, rates of generation of gas and vapour and emergency fail-safes such as pressure releases for high pressure systems.

Child Protection Services Essay Example | Topics and Well Written Essays - 750 words

Child Protection Services - Essay Example By 1926, nearly 18 states have developed their own versions of child welfare boards that were charged with the responsibility of coordination of private and public child0-related work. New Jersey joined the Child Service and protection bandwagon in 1974 when several states passed the child Abuse Prevention and Treatment Act (CAPTA) that allowed for federal funding for children protection services (Department of Children and Families, 2014). The child protection services in New Jersey fall under the jurisdiction of the State’s Department of Children and Families. Formerly referred to as the division of youth and family services (DYFS), child protective services department of New Jersey is the state agency that is concerned with protecting children and their welfare. The DCF was created in 2006 as the State’s first cabinet agency that was bestowed to ptrotect the most vulnerable children and families within the state. They ensure the safety and permanency, as well as the well-being of children. They strive to achieve this by providing support to the families. While it is the constitutional right for parents to raise their children without the interference the state, the state of New Jersey can interfere with this constitutional right in the event that a child is under serious physical, emotional or psychological harm as a result of a parent’s actions or omission. Since the inception of the Child Protection and Permanency services, the department has been tasked with investigating various allegations that involve cases of child abuse or neglect. They also have a mandate to arrange for the protection of the child, as well as for the treatment of the family. The department has undergone numerous changes in a bid to improve the quality of their services. For instance, the department recently initiated a rapid response initiative that oversaw the implementation of a child abuse hotline service.

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Confessionalism or Memoir The Poetry of Anne Sexton, Sylvia Plath, Robert Lowell, and Billy Collins - Essay Example The routine is fine for the husband, but the wife feels there could be more to life. The wife thinks: Although she loves her husband, the wife wishes it could be different. The wife even wishes her husband would leave, become a poet, or even die to make her life different. The hardship of an American farmer’s wife is clear. The hard work, lack of appreciation, and expectation of marital duty is clearly making the wife exhausted. The American farmer’s wife is often isolated on acres and acres of land. This isolation breeds the ill will that the wife wished upon the husband. The daughter then goes on to compare her father to a Nazi. She can never please him. The daughter even wanted to kill her father. He died before she could, but she thought about it. The lack of communication due to different languages is a distinct American trait. This is another American trait of describing the hardship of American life on the coast of Nantucket. The necessity of fishing and working on the sea is contrasted by the risk and death caused. The Quakers believe everything is in God’s will. Thus the deaths caused by the sea were divinely ordained. The religion is also a big part of American life. Billy Collins uses the first person in many of his poems. Although the first person is not used in â€Å"Winter Syntax†, a lone man is described on a journey. The journey is described by freezing cold, the desert heat, and finally as â€Å"shivering, draped in sparkling frost, a smile will appear in the beard of icicles† (Collins). The lone man travels the American landscape to complete the journey which is one thought. The whole description of the journey is about having one thought. This poem, unlike the previous three, does not deal with death. All of these poems fall under the term confessionalism. The poems are deep thoughts that take the form of a confession. In â€Å"The

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Oracle Database 11g - Assignment Example In case there are numerous databases that exists on the very same server, then there is a distinct and separate database instance for every database. It is not possible or recommendable to share a database instance. Connection in a database instance is the communication that occurs between the instance and the user process. Session in a database instance, on the other hand, is the specific connection of a database user to an instance through the database user process that it stands for in the current user login to the instance. Whenever an Oracle Database user runs the process for the first time, it calls for a specific piece of data. The Oracle searches for the data from the database buffer cache. The search process can either find the data or not find it. If the data is found, it is referred to as a cache hit, and when it misses the data it is called a cache miss. When it is a cache hit, the data is read from the memory directly. If it is a cache miss, the data must be copied from a data file on the disk then into a buffer in the cache before the data is accessed freshly. To accommodate several users and to maximize performance, an Oracle Database multi-process system uses some extra Oracle Database process named background processes. There are numerous background processes in an Oracle Database instance. The Database Writer Process, abbreviated as DBWn, writes the buffer contents to the data files. The DBWn are tasked with writing the modified buffers in the database buffer to the system disk. Even through a single database is sufficient for most systems (DBW0), additional processes can be configured to enhance write performance if the system heavily modifies the data ((DBW1, DBW9, DBWa and through to DBWz). The control files constitute the database data (physical database information). The files are very important to the database, without them, the data files cannot be opened. The information can also contain the

The liberal and critical theory account of economic globalization Essay

The liberal and critical theory account of economic globalization - Essay Example tional contexts beyond national boundaries, critics like Ellen Meiksins Wood have been arguing on the extent of interference practiced by these international institutions and its implications on national powers. According to Wood (2005), problems related to globalization, such as â€Å"the social injustices, the growing gaps between rich and poor, ‘democratic deficits, ecological degradation and so on† are the consequences of capitalism (pp. 14). Wood (2005) thus argues that â€Å"capitalism, whether national or global, is driven by certain systematic imperatives of competition, profit-maximization and accumulation, which inevitably require putting ‘exchange-value’ before ‘use-value’ and profit before people† (pp. 14). While an optimistic view of liberalism will justify this particular opinion, a critical view to the notion shall be much emphasized to argue on behalf of capitalist theorists, stressing on the negatives associated with the same (KukoÄ , 2009). The critical theory thus asserts that globalization has made it possible for a handful of economies and institutional members to enjoy the wealth and resources within their global â€Å"playing field†, leading to graver sufferings of weaker and vulnerable economies (Bohman, 2004). As the two theories, liberalism on one hand and capitalism on the other, argue on the positives and negatives associated with globalization, this essay will aim at examining both these standpoints to conclude whether globalization can be held responsible for the increasing inequality in resource allocation causing poverty or it actually functions in reducing such disparities. Influences caused by international institutions will also be considered in the disc ussion henceforth to obtain a succinct understanding of the issue in concern. A nation might be said of having a comparative advantage if it can produce a particular good or service in a much efficient and cost effective manner as compared to other countries, which is only

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Special education needs in the UK - Essay Example This research will begin with the statement that it is an incontestable reality that students possess different capabilities to learn, diverse emotional behaviors, various social skills, and dissimilar physical endowments. This prompts the necessity to adopt a curriculum and an educational system with programs that care for students who may not cope well in the mainstream education system and programs. The inclusion of students with special needs in a mainstream education system, in the UK, continues to gain dominance with legislation in place to provide special education needs (SEN). Poon-McBrayer and Lian define SEN students as a group that needs special services to achieve and attain their full learning capabilities. The Warnock report initiated the debate of inclusion of mainstream and special education, a move that saw the development of special education assume an all-encompassing approach. It is doubtless that the extent of reforms in sociological viewpoints, about the provisi on of education to students with SENs in the UK, has evolved tremendously since the 1978 Warnock Report and remains highly appreciable. Social transformations have continued to transform special education in the UK. Before the turning point, marked by the Warnock Report, segregation and exclusion of SEN students had been a dominant practice. In the past, the perception of disabled students was undesirable and non-inclusive. Segregation of nondisabled students featured serious cases of abandonment, neglect, and rejection.... Social exclusion among students, as Anabel (2010) identifies, was a complex challenge to tackle as a means of promoting equal opportunities for all learners, disabled and non-disabled. Exclusion did not exist in one form or kind, a challenge that rendered it a great challenge to achieve inclusion. It is noteworthy that there are varied degrees of segregation as McDonald (2008, p.28) identifies. The social processes that define exclusion of the disabled, in most learning environments, are contentious and should attract ardent considerations from educators and policy makers. Exclusion of the disabled, in the education system, involved the denial and limiting of very fundamental rights. The multidimensional character of factors that promote social exclusionism rendered it a demanding endeavor to promote inclusion. Noteworthy is the fact factors that escalate exclusion of SEN students were structural as opposed to circumstantial. That is, exclusion emanated from the set up, and sociologi cal viewpoints held by the very society whose students with SEN experience the exclusion. Social exclusion promotes educational exclusion and the later cannot end when the former still prevails. Such is the complexity entailed in finding an insight into social exclusion in the education system over the past. The UK had experiences of exclusion of SEN students for a long time before the concern led to the formation of the committee that came up with the Warnock Report. Inclusion is necessary to avoid possible exclusion of society members with special needs. Inclusion involves cooperative learning that engages all students from the mainstream schools and

Economy and Telecommunication Networks Essay Example | Topics and Well Written Essays - 250 words

Economy and Telecommunication Networks - Essay Example TDF has its disadvantages too in that division of labour leads to greater interdependency thus developed countries like the US allow and favor free flow of information to ensure management and coordination of other countries (Kamalipour, 2007). Therefore, TDF leads to developed countries controling the developing countries because of heir overreliability to their countries. Secondly according to Sawhney, ‘industrielaizedcountries take a disappropiate share of the additional wealth produced by specialization and leave the ordinary workers poorly compensated for their contribution’ (Sawhney, 1998). Lastly, TDF also leadsds to developed countries using it as a means to challenge local authority in third world countries. The most interesting issue in this book is the division of labour. This is issue is most interseting because in my view, this is where it all began. This is root cause of telecomunications data flow and other technologies. It is amazing how in the past business people could achieve produciton succesfully while using all locally available raw materials and complete a product from scratches. It is also pitiable that products that could be easily transported were only light high value goods like silk, which furthermore could only be afforded by the rich. Indeed division of labour has changed the world in that common people can affrod foreign producst . Moreover, division of labour has increased production rate, and enhanced specialization which has further led to quality due to experience, while also cutting on

Education Research Paper Example | Topics and Well Written Essays - 1000 words - 2

Education - Research Paper Example There are a variety of post reading strategies that will heighten, enrich and refine interest in a specific topic, but the primary objective of post reading strategies is to further clarify and develop interpretations of readings and text, and to aid students recall whatever they have individually developed in their minds after reading a particular text. There are generally four main types of post reading strategies or activities. These are: a) Those provide students with the opportunity to ask questions with regards to assignments or readings. b) Those that concentrate on text structure c) Those that involve peer and classroom review d) Those that extend learning This paper will be based on the following paragraph from the book Tangerine by Edward Bloor: Antoine studied my face. He said, â€Å"You’re Erik Fisher’s little brother?† I tightened up at the sound of Erik’s name. I mumbled, â€Å"Yes.† Antoine said quietly, â€Å"It’s time to sta rt telling the truth, little brother. Do you understand what I’m saying?† I nodded like I understood. But, I didn’t. Not really. Not until he added, â€Å"Don’t spend your life under the bleachers, little brother. The truth shall set you free.† I nodded with real conviction now. ... Activity 1: Web The discussion web is a graphic illustration that helps students prepare for discussions in the classroom (Kinsella & Widener, 2001). In this case, the students will be required to develop a discussion centered on the paragraph drawn from the book that has been mentioned earlier and to primarily focus on the content. The discussion web is geared towards helping the students examine all sides of an issue and understand all perspectives emanating from that particular issue. Your role (the teacher) in this activity will be that of a moderator and an encourager (Behrens & Rosen, 2008). As a moderator, you will help the students to create a topic and stay focused on it. As an encourager, you will help the students engage participants and ensure that they are free to voice their opinions and points of view. Prepare students for listening or reading by establishing a purpose for reading, activating previous knowledge and introducing important vocabulary. After students have read the paragraph, introduce the web by way of a provocative question. For instance, â€Å"was Paul a dishonest person?† 1. Students will be required (in pairs) to discuss the pros and cons of the question and then complete the web as a unit or team. They will take turns filling in as many NO and YES statements as they can generate. 2. Pairs are rearranged into units of four students, who then compare their webs and come up with one answer to the question. 3. The group chooses and records the most appropriate and strongest argument and gives its reasons for that choice. 4. Each group selects a spokesperson to report (in three minutes) the results, and then students with

The Importance of Being Earnest Essay Example for Free

The Importance of Being Earnest Essay The comedy in Importance of Being Earnest focuses on the aristocratic classes at the turn of the 19th century, the time when the play was written and set. Whilst creating humour by mocking their absurdities i. e. moral and social values and ideas, he also provides the audience the witty banter of the idle rich and their somewhat ridiculous lifestyles and attitudes to enjoy. These idle rich seem to revel in making trivial matters important and important matters trivial. Wilde uses a range of techniques to simultaneously mock aristocratic Victorian society and to create humour: dramatic irony; the dialogue and language of the characters i. e. puns/wordplay, paradoxes and their witticisms; the significance of the themes at the time of the play and today; the actions of the characters; characterisation and the development of the increasingly ridiculous plot, which all culminates in the discovery that Jack was the baby in the handbag. The play begins in a realistic atmosphere for the time that the play was set; the characters behave and talk in the leisurely, pointed and conscious manner of their day. The bachelors only relax when they are alone. We see their idle nature almost immediately through the characters trivial preoccupation with food, one of the themes of the play. In the first few lines of dialogue in the opening scene, we witness Wildes witty way with words and the consequent humour he creates in the scene. Algernon, avoids admitting that he plays poorly and claims that he plays with wonderful expression, as though doing so were more transcendent. He emerges to be quite a conceited character and it seems that Wilde intends him to represent the pompous nature of the rich, rather like Lady Bracknell does. Algernons dialogue is always polished and his quips, paradoxes and unorthodox attitudes provide quite a lot of the humour in the play. Sometimes, what the characters say might sound intelligent but in fact, is silly. It is hidden by the sophisticated sentence structures. Wildes use of language is rarely simple: as Gwendolen says, it is style not sincerity which is important, i. e. he cares more for a statement being clever rather than true. The characters in The Importance Of Being Earnest are all language conscious. The sentences they speak are perfectly formed and a reflection of how aristocrats would like to speak, not how they did speak at the time. They all try to sound intelligent. At all times, even at tense times, the characters prioritise the upholding of a fake mask of politeness. An example of this is when Lady Bracknell says rise from this semi-recumbent posture at once. Again it is a mockery of Victorian aristocrats. Both Dr Chasuble, who is somewhat pedantic, and Miss Prism show an explicit interest in the language they use, they repeatedly state where their metaphors are drawn from: Were I fortunate enough to be Miss Prisms pupil, I would hang upon her lips. I spoke metaphorically my metaphor was drawn from bee.

Discourse on Modernization Essay Example for Free

Discourse on Modernization Essay The discourse on Modernization was resisted by the Communists led by the USSR through a policy of isolation and xenophobia. The improvement of quality of life Modernization would bring was a threat to their hold on nations. Hence it was against the best interest of Communist governments that their holdings obtain genuine modernization. One major example was the Iron Curtain. Movement of people, goods and information was severely restricted along the east-west Germany border especially during the 50s and 60s. Starting with their refusal to accept Marshall plan aid after World War II, the nations falling under the Iron Curtain refused to have dealings with the west. By breaking contact with the West, they were able to limit the common people’s consciousness the people did not have a basis for comparison to realize how oppressive their lives really were. Another example was the foundation or support of various communist movements all over the World. Many of these organizations received financial and logistical support from the COMINTERN or the KGB. These organizations promoted the Communist ideal often with a nationalist or self-determinist bias. They tried to disparage Western Aid as a form of Imperialism to limit modernization it their respective countries. Shortcoming of the â€Å"modernization theory†: Dichotomy of the â€Å"traditional† and â€Å"modern† 5. Cultural Imperialism The Third World in the 1960s: Stagnation of the economic development; political instability Dependency Theory: Emerged in Latin America in the late 1960s Grounded in the neo-Marxist political-economy approach TNCs in the North exercise control, with the support of their respective governments, Over the developing countries by setting the terms of global trade ? developing nations remain â€Å"peripheral† Cultural Imperialism: The cultural aspects of dependency theory Ex: Herbert Schiller (1969) Mass Communications and American Empire US-based TNCs undermine cultural autonomy of the South US communications technology and investment, coupled with the new demand for media products, nessitate large-scale imports of US media products Consumerism is emphasized at the expense of community values

The Increased Competiveness And Agression Of Businesses

The Increased Competiveness And Agression Of Businesses In the authors perspective, Increasing competitiveness and aggression in the business environment has necessitated transformation of business practices to keep up with the dynamic environment. For instance, an organization needs to develop key skill (core competencies and strategic capabilities) needed as the basis for resource-based strategies (John Thompson Frank Martin 2005). Strategic capabilities are defined as the resources and skills available to an organization that needed to survive and win its competitors. The resource-based view of strategy: the competitive advantage and superior performance of an organisation are explained by the distinctiveness of its capabilities Johnson, SK., Whittington (2008, ch3, p94). This paper will critically analyse how eBays strategic capabilities might provide sustainable competitive advantage. Proposing and justify a structural type for which would maximise its strategic capabilities Making eBay work as a case study by Jill Shepard, Segal Graduate School of Business, Simon Fraser University, Canada. This essay will begin by explaining the concept of strategic capabilities, strategy capabilities using an analytical framework, core competencies, competitive advantage, how organisations strategic capabilities can be analysed and measured using marketing tool called SWOT. The second section will briefly discuss what organisational structure is all about and types of organisational structures, present eBays structure, proposing and justifying a structural type for eBay which would maximise its strategic capabilities. Thirdly, implications and conclusions based on findings of the chapters and case study. The sensitivity of strategic capability is particularly necessary since it is concern with whether an organisations strategy continues to modify the environment and the opportunities and threats that exist. However, an organisations capabilities may be found the edge of strategic development, in the manner of creating new opportunities by stretching and exploiting the organisations capabilities such a manner which competitors get it or in genuine difficult to copy or create a new ability. This requires organisation to be innovative in the way they develop and utilize their capability. This is the resource-based view of strategy. Capabilities refer to the organizations ability to utilise its resources effectively. The author shall be discussing strategic capability considering the similarities and differences between resources and competencies. Strategic capability could be defined as the combination of resources and competencies of an organization that it requires to survive and participate in the industry. Strategic Capabilities and Competitive Advantage As regards resources, tangible resources are visible and physical assets of an organization such as building and people. Intangible resources are invisible asset of an organization such as knowledge. Physical resources are the visible resources of the organization comprising of machines or production components e.t.c. while financial resources are the resources used to operate the organization on a daily basis includes cash, creditor e.t.c. Human resources are the combination such as training and recruitment, skills and knowledge of an organizational networks. Intellectual resources are intangible resources that involve patents, brands, business system, and customer database. Resources is vital to an organization because they provide the organization to produce at lower cost or create a superior product or service. Resources such as tangible and intangible of an organisation are not enough to survive and competition in a dynamic environment. It depends on the organizationals ability to deploy their resources of its capacity and competencies in an efficiently in the organizational activities and processes. Threshold resources à ¢Ã¢â€š ¬Ã‚ ¢ IT server platforms and space à ¢Ã¢â€š ¬Ã‚ ¢ Offices and facilities à ¢Ã¢â€š ¬Ã‚ ¢ Appropriate personnel à ¢Ã¢â€š ¬Ã‚ ¢ Sufficient customers and suppliers Threshold competences à ¢Ã¢â€š ¬Ã‚ ¢ Account management à ¢Ã¢â€š ¬Ã‚ ¢ All other general managerial skills à ¢Ã¢â€š ¬Ã‚ ¢ Sophisticated ICT skills à ¢Ã¢â€š ¬Ã‚ ¢ Customers and suppliers who are competent Unique resources à ¢Ã¢â€š ¬Ã‚ ¢ The biggest on-line electronic exchange platform à ¢Ã¢â€š ¬Ã‚ ¢ The eBay brand à ¢Ã¢â€š ¬Ã‚ ¢ First mover advantage à ¢Ã¢â€š ¬Ã‚ ¢ An active and vocal community of users à ¢Ã¢â€š ¬Ã‚ ¢ Learning from experience Unique competences à ¢Ã¢â€š ¬Ã‚ ¢ A unique form of account management that balances central control versus decentralised community involvement à ¢Ã¢â€š ¬Ã‚ ¢ Leadership in terms of ability to renew the Board and keep a sense of consistency à ¢Ã¢â€š ¬Ã‚ ¢ Electronic platform management skills à ¢Ã¢â€š ¬Ã‚ ¢ Partnering on the internet (deciding when and how to compete) à ¢Ã¢â€š ¬Ã‚ ¢ Web 2.0 management skillsThere are various capabilities (resources or competencies) that are in Threshold and Unique resources explained below: Threshold resources could be termed to be the basic resources required to meet customers basic requirements in order to exist. Unique resources are resources that strengthening and stabilizing competitive advantage which are devilishly difficult to cope imitate and obtain by competitors in the market. Threshold competencies are activities and processes required to meet customers basic requirements in order to exist in a given market. Unique competencies are activities that strengthening and stabilizing competitive advantage which is extremely difficult to cope, imitate and obtain by competitors in a given market. Threshold Capabilities are capabilities required/ need to exist/ remain in the market. Firms having threshold capabilities are less innovative, little focus on current customer requirements, and do not welcome changes. Competitive Capabilities are capabilities required/ needed to get a competitive advantage. Firms having competitive capabilities welcome changes, mad to acquire new technologies before competitors (These days software to facilitate sales workforce collaboration software are new arrivals in the corporate world), coping with current customer requirements pursuing the environment of continuous improvement in their organizations. Competitive Advantage It can be defined as the ability of an organisation to out-perform its competitors (Campbell, Stonehouse and Houston, 2000, p. 324). Measurement is possible in terms of superior profitability, increase in market share, return on investment, etc. (Stonehouse et al., 2000). However, it is a fundamental aim of business strategy to maintain competitive advantage over certain given of time called sustained competitive advantage (SCA). Johnson and Scholes (1999) suggest low-price, differentiation or switching cost strategies to build up competitive advantage and hold it over time. Core competence are the skills and abilities by which resources are deployed through an organisations activities and processes such as to achieve competitive advantage in ways that others cannot imitate or obtain ( Johnson, Scholes Whittington, 2008, ch. 3 p.97). Sources of Cost Efficiency: Managers of most organisations currently lead management of cost as source or key to Strategic capabilities advantage. In order to maintain low cost, attention must be paid to these key drivers such as economics of scale, supply cost, products product design, experience, Growth, unit cost should down slopping and first-mover advantage. In order to sustaining competitive advantage over time as a manager while managing cost efficiently and continuously, other vital criteria are of immense importance namely: 1. Value: Organisation must be able to build capabilities that are of value to its customers. 2. Rarity: For an organisation to sustain competitive advantage, it should possess unique capabilities. There are just three important key points to consider about the extent to which unique competence might provide sustainable competitive advantage: Transferability: Rarity to a great extent depends on who own the competence and difficulty of transferring it. Sustainability: How long will the manager be able to sustain it unique competencies? Most time is temporary and competitive transfer it over time. So an organisation must be dynamic by nature by look out for other bases of sustainability. Core rigidity: This is another case of redundancy. 3. Inimitable: It all involves identifying capabilities that likely to remain for a reasonable time and impossible or very difficult to imitate or copy. So, in order for an organisation to achieve and sustain advantage and core competencies the following factors must be considered below: (1). They pave ways for higher level of performance more than rivals own. (2). They are in most cases very hard and difficult to imitate. There are two reasons for core competencies of an organisation to be imitated because they are complex. Complexity: (a.) Internal linkages. This is as a result of linking the activities and processes that together deliver value to customers. (b.) External interconnectedness: This can best be termed as co-specialisation. Culture and history: It involves core competencies may be embedded in an organisational culture. Causal ambiguity: This is another good reason why core competence cant be imitated by competitors. It is very difficult to discover the causes and effects underpinning organisations advantage. There are two types of ambiguity namely characteristic ambiguity and linkage ambiguity. Non-substitutability: adding and providing value to customers that are complex and ambiguity making it impossible / very difficult to copy. To sustain competitive advantage over, an organisation must strategically position itself in such a way that capabilities in ways that activities and resources and competencies are deployed as to sustain competitive advantage over it competitors. Diagnosing strategic capability: If an organization is to achieve competitive advantage by adding value to customer, the following must be understood below: Value Chain: Describes the in and out categories of activities of an organisation that both create a product/ services. It is more directly concerned with the creation and delivery of a product/ services. Value Network: Describes the inter-organisational link and relationship needed to create a product. Activity Maps: It shows how the various activities are linking together in an organisation. Benchmarking: It deals with comparison of both programs strategic position of rivals. SWOT: Summarises analysis of Business environment (Opportunities and threats) Strategic capabilities (Strengths and weaknesses). Brief History of eBay EBay Inc. is an internationally recognized e-commerce company that manages eBay.com, an online auction and shopping website in which people and businesses purchase and sell globally a variety of goods and services to a wide range of clients (Filley Aldan, 1980 p 56). Currently, eBay is a multi-billion dollar company with physical infrastructures of operations in more than thirty countries. EBay website was founded in San JoseHYPERLINK http://en.wikipedia.org/wiki/San_Jose,_California, California, on September 3, 1995, by French-born Iranian computer programmer Pierre Omidyar. Millions of collectables, interior decorations, appliances, electronics, furniture, trappings, equipment, vehicles, and other miscellaneous items are listed, bought, or sold daily on eBay. EBay expanded from its original set-time auction format to include Buy It Now standard shoppings online advertisements; online event ticket trading; online money transfers and other services. In addition, eBay launched its Bu siness Industrial category in the year 2006 breaking into the industrial surplus business (Whitten, 1987 p 6). Analytical framework analysis of eBay Inc To strategically maintain as well as promoting its success level, eBay has a highly motivated human capital. This is through provision of a favorable working environment comprised of satisfaction of physiological needs, provision of safety within the work, availability of career growth opportunities for self actualization as well as self esteem. This has made eBay working force to be oriented to the organizational goals and objectives. This has subsequently accrued substantial benefits to the organizations performance (Cameron Whitten, 1983 p 67). Apart from internal customer satisfaction, eBay has embarked on satisfying its external customers in a number of ways. For instance, a diverse range of products as well as services can be accessed by their customer by just a click of the button (Yukl, 2010. P 43). EBay has a collection diverse range of product. The probability of any customer with a given unique needs for a given product or service lacking the desired need or service is significantly low. Subsequently, eBay serves a central or a core point area where all customers with diverse needs as well as wants can integrate into their satisfaction. According to statistical reports which were collected in the United States of America, the satisfactory level of customers accessing or conducting their business through eBay platform is significantly high. Consequently, the organization has managed to acquire a high market share (Hedger, Nostrum Starbuck, 1976 p 67). The risks associated with ecommerce trading activities have been significantly reduced by the open communication strategies and channels which have been adopted by the eBay organization. For instance, eBay has a well conversant informed customer care services which equip their customer with necessary information on any information concerning the Internet trading. For instance, eBay has a safe online payment channel which can be adopted or used by its customers. Online payment and other fiscal transactions processes have reduced risks associated with check payments as well as travelling with liquid cash (Meyer, 1977 p 81). SWOT analysis of eBay Inc SWOT analysis entails the evaluation process of the organizations internal and external environmental elements which are likely to induce a change in the operations of the business entity. Consequently, SWOT analysis comprise of evaluating external factors such as opportunities and threats which are known to face the organization as well evaluating the internal elements with mainly focus on weaknesses as well as on the organizations strengths. EBay Inc is an organization which has adopted technological elements into its mode of operation. Consequently, a number of strengths, weaknesses, opportunities as well as threats may dominate it area of operation (Hedger, Nostrum Starbuck, 1976 p 89). Evaluating on the strengths which are possessed by this organization, eBay has developed a vast and an immense number of clients or stakeholders who largely contributes to it overall performance. These stakeholders include current customers, supportive client such as financiers as well as reliable employees. In addition, it has developed a strong financial backbone which has been supportive to it overall goal achievement. Also, eBay has developed a strong customer-organization bond through the creation of high confidence level between the organization and its clients. This is through customer analysis and delivery of services and ordered goods in the appropriated needed time. Bearing in mind ninety nine percent of eBay transactions are carried out through online platform, people are generally afraid to deal with virtual elements especially on matters concerning their fiscal status. However, eBay has secured a substantial number of such customers by creating a high confidence level (Zammuto, Cameron, 1985 p 6). Another eBays dominance, it is the first-mover advantage as regards online auction site. Consequently, most of its customers felt no worries about going about buying goods physically. Therefore, this triggered most customers to come back. Ebay has a very strong business model and updating it. Just as it was redefined by Meg Whiteman by establishing strong linkages of activities in the operational aspect of the organization. eBay also had a very strong technological base e.g. leveraging ICT. Using Pay pal account as means of payment made every transaction be secured and easy. Nevertheless, eBay is faced by a number of weaknesses, it has a poor organizational structure which limits it contact with it clients. Maintenance of customers usually requires an intimate contact which sometimes involves reading of facial expressions. In addition, though eBay website can be accessed in almost all parts of the world through the Internet, customers in some geographical regions cannot be served with eBay services. This is contributed by poor distribution channels which limit the eBay services to some specific regions only. A part from these weaknesses, the organization is also faced by a number of emerging threats. For instance, the barriers to entry in the Internet based trading systems are relatively low a factor which has led to a high number of entrants. This has posed as a threat to the operations of eBay Inc (Gallos, 2008. P 68). Despite these weaknesses and threats being faced by eBay Inc, there are a number of opportunities which the organization can effectively utilize in order to maximize it profits. For instance, the technological advancement which has been witnessed in the electronic world can be utilized to enhance the customer base. In addition, eBay has an opportunity of merging with a number of suppliers and other stakeholders to boost its overall performance. This is usually based on the fiscal status which eBay has obtained since it times of operations in the Internet based services (Kast Rosenzweig, 1972 p 78). Capabilities that have provided eBay with a competitive advantage This organization has a strong financial background which enables it to embark successfully on new profit generating strategies. In addition, it has embarked on product diversification as one strategy to promote its profit generating factors. EBay is a multi-billion dollar company with physical infrastructures of operations in more than thirty countries. Millions of collectables, interior decorations, appliances, electronics, furniture, trappings, equipment, vehicles, and other miscellaneous items are listed, bought, or sold daily on eBay (Pierce, 2003 p 6). Strategic capabilities of the eBay in a nutshell might include: Business model creation and updating:- The business model of eBay is brilliant and simple. They facilitate a service of enabling transactions between millions of users. They also have no inventory. eBay does not have to consider production, packaging, and shipping of the goods sold. There is no need for a large number of employees at achieve their organizational goals. The main source of costs for eBay is technical. They perform tasks as maintenance of servers and networks. This is the marketplace Internet business model being used to much of its potential. Revenue is generated in both business to consumer and business to business transactions. The auction and transaction revenue will continue to rise as the number of users rises. Ebay has a very strong business model and updating it. Just as it was redefined by Meg Whiteman by establishing strong linkages of activities in the operational aspect of the organization. Managing growth: eBay reported record consolidated Q1-07 net revenues of $1.77 billion, representing a growth rate of 27% year over year. GAAP operating income was $468 million, an increase of 45% year over year, and represented 26.5% of net revenues. Non-GAAP operating income in Q1-07 was $593 million, representing a 33.6% operating margin and a 29% year-over-year increase. Leveraging ICT:- ICT as both strategic and operational at the same time. So getting the server up and running initially would have been strategic but now managing traffic would be considered operational, whereas incorporating any new versions of the Internet and its functionality would be considered strategic. Accommodating different high speed broadband penetrations within individual countries would currently be strategic but become less of a strategic issue over time. Knowledge management:- Knowledge in organisational terms does not mean data and information alone. It means experience both of individuals and between individuals (i.e. of groups or across an organisation). This sharing takes place, not least, through the day to day activities and routines in organizations. If strategic capability is conceived of in terms of competence (i.e. activities as well as resources), then the relationship of strategic capability to organisational knowledge. So, it darned close. It becomes even closer if robust (non- imitable) competencies are conceived of as linked and embedded competencies. Account management:- eBays technology allow every particulars of users both sellers and buyer to be traced since very users must first register to again access to buy or sell. This create a great deal of trust among users. Customer involvement:- ebay managers listen to all their customers and always meet the needs as regards what they want to sell/ buy and how they want to do it. And more so, the management involves their customers by inviting 10 sellers and buyers all over the country to their main office every few months to discuss the company in dept. Service and shareholder management:- eBay has developed a vast and an immense number of clients or stakeholders who largely contributes to it overall performance. These stakeholders include current customers, supportive client such as financiers as well as reliable employees. In addition, it has developed a strong financial backbone which has been supportive to it overall goal achievement. Rather than, be critical:- Meg might look to the challenges that the company faces ahead of time. These might include not becoming complacent about success, how to keep customers passionate about the company and how to expand into new geographical areas. Sustainability and dynamic capabilities The attainment of any eBays goals and objectives is directly reflected by the kind of leadership and environment found in that organization. Different managers and human resource organizers embrace various forms of leadership. Nevertheless, their overall aim objective is to adhere to the stipulated mission with no signs of complacency and a subsequent attainment of the organizational goals. Being a leader in any form of business entails a set of processes connected to directing and guiding employees towards the attainment of stipulated goals. This endeavor of assure that the business entity is heading towards its vision comprise of effective employee motivation, embracement of appropriate leading structure and strategies and timely effective communication among the internal and external members affecting the business entity (Clark, 2010). EBay has been dynamic to embrace technological measures which are aimed in maintaining a lead in the field of it operations. For example, incorpora tion of new modern software, use of Internet security tools as well as developing future oriented goals to cater for its customers (Gallos, 2008 p 34). Frequent trainings and seminars for it employees can effectively boost the competence level for employees in eBay Inc. In addition, online training and guidance manuals can highly boost the performance level for the eBay operations. Organisational Structure The organising process leads to the creation of organisation structure. Organisation structure can be defined as the framework in which the organisation defines how tasks are divided, resources are deployed and departments are coordinated (Samson Daft, 2009, p. 328). The structure of an organisation should be set up in such a way as to help the organisation accomplish its mission in an efficient and effective manner. The mission of an organisation can be defined by its mission statement. A mission statement is designed to answer the most fundamental questions for every organization: Why do we exist? What are we here for? What is our purpose? As such, mission statements form the corner-stone and the starting-point for any major strategic planning initiative (Christopher K. Bart, 2001, p. 19). An organisations structure can be represented visually with an organisation chart (Samson Daft, 2009, p. 328). Structure has three components: complexity, formalisation and centralisation. Complexity refers to the degree of specialisation of an organisations employees, how labour is divided, the number of levels and geographical dispersion. Formalisation is concerned with the degree of rules and procedures, and centralisation refers to levels of decision making (Holtzhausen, 2002, p. 325). The characteristics of organisation structure include work specialisation (the degree to which organisational tasks are subdivided into individual jobs; also called division of labour), chain of command (An unbroken line of authority that links all individuals in the organisation and specifies who reports to whom), authority (The formal and legitimate right of a manager to make decisions, issue orders and allocate resources to achieve organisationally desired outcomes) and responsibility (The duty to perform the task or activity an employee has been assigned), span of managerial control (the number of emplo yees who report to a supervisor), and centralization (The location of decision authority at a single point, usually near top organisational levels) and decentralization (The dispersed location of decision authority, usually near lower organisational levels). These dimensions represent the vertical hierarchy and define how authority and responsibility are distributed. Departmentalization describes how organisation employees are grouped (Samson Daft, 2009). Types of structures The three most common generic organizational structures are the functional structure, the divisional structure and the matrix structure. There are also hybrid structures consisting of network structure and team structure. Functional Structure The functional structure is a direct descendant of the bureaucratic structure. It is based on a groups function or dedicated activities in an organization such as sales and marketing, finance and operations. The structures effectiveness is based on this division of labour. Smaller to medium-sized organizations with limited product ranges tend to favour the functional structure (Martinsons Martinsons, 1994, p. 24). Advantages of functional structure: Efficient use of resources economies of scale In-depth skill specialisation and development Career progress within functional departments Top manager direction and control Excellent coordination within functions High-quality technical problem solving Best with one or few types of products Disadvantages of functional structure Poor communication across functional departments Slow response to external changes, lagging innovation Decisions concentrated at the top of hierarchy, creating delay Responsibility for problems is difficult to pinpoint Limited view of organisational goals by employees Limited general management training for employees Less innovation (Samson Daft, 2009) (Duncan, 1979) Divisional Structure This structure is used as companies become larger and begin to diversify their product line. The company is divided into separate units based on different products or markets. The company breaks up its operations into manageable units or little companies which then operate under a mechanistic structure (Martinsons Martinsons, 1994, p. 24). Advantages of divisional structure: Fast response, flexibility in an unstable environment Fosters concern for customers needs because product responsibility and contact points are clear Excellent coordination across functional departments Easy pinpointing of responsibility for product problems Emphasis on overall product and division goals Development of general management skills Best in a large organisation with several products Disadvantages of divisional structure Duplication of resources across divisions Less technical depth and specialisation in divisions Poor coordination across divisions Less top management control Competition for corporate resources Eliminates economies of scale in functional departments. Makes integration and standardization across product lines difficult (Samson Daft, 2009) (Duncan, 1979) The Matrix Structure The matrix structure was the structure of the 1970s (Miller, 1986). It was seen as a way of bridging the advantages of the functional and divisional structures. The matrix structure is based on a dual chain of command. The functional departments are used to gain economies of specialization while the project teams focus on particular products or markets. Each employee in the matrix structure is responsible for one functional department and one project manager, hence the dual chain of command (Martinsons Martinsons, 1994, p. 25). Advantages of matrix structure: More efficient use of resources than single hierarch Flexibility, adaptability to changing environment Development of both general and specialist management skills Interdisciplinary cooperation, expertise available to all divisions Enlarged tasks for employees Best in medium-sized organizations with multiple products Disadvantages of matrix structure Frustration and confusion from dual chain of command High conflict between two sides of matrix Many meetings, more discussion than action Human relations training needed Power dominance by one side of the matrix. Team-based structure With a team-based structure, the entire organisation is made up of horizontal teams that coordinate their work and work directly with customers to accomplish the organisations goals (Samson Daft, 2009, p. 344). Advantages of team structure: Reduced barriers among departments, increased compromise Less response time, quicker decisions Better morale, enthusiasm from employee involvement Reduced administrative overhead Less absenteeism Increased performance Higher quality products Reduced turnover Disadvantages of team structure Dual loyalties and conflicts Time and resource spent on meetings Unplanned decentralisation (Samson Daft, 2009) (Harris, 1992) Network structure: Advantages: Global competitiveness Workforce flexibility/challenge Reduced administrative overhead Disadvantages: No hands-on control Can lose organisational part Employee loyalty weakened Analysing eBay current and the best organizational structure for the eBay Inc eBays organizational structure is a source of competitive advantage as it is the basis for the companys ability to process information

Trouble in Danto’s Artworld :: Danto Art Essays

Trouble in Danto’s Artworld Danto’s theory of artistic identification accepts a problematic class of artwork as art: art made entirely of space. Consider the avant-garde artist who claims an unoccupied space in the Museum of Modern Art and calls it â€Å"Missing Van Gogh;† it can be shown by Danto’s â€Å"is† of artistic identification that her work is art. It not only fulfills Danto’s requirements, but also, it distinguishes itself as revolutionary by expanding the style matrix, and as clever, by belonging to the once-problematic category of artwork called ‘indiscernibles.’ However, it can be shown that â€Å"Missing Van Gogh’s† lack of spatial and temporal boundaries adds infinite predicates to the style matrix and thus reveals a flaw in Danto’s theory. Danto’s theory of artistic identification requires only that the sentence â€Å"x is P,† where x is a given work and P a predicate functioning as an interpretation of that work, apply to a member of what he calls the ‘Artworld.’ He calls the word ‘is’ between x and the P in the sentence the ‘â€Å"is† of artistic interpretation,’ and any work indicated by this ‘is’ is art. For instance, we may say â€Å"the Eroica Symphony is profound.† By Danto’s definition, the fact that this artistic interpretation of the work is possible is sufficient to show that it is a work of art. Danto also posits a style matrix consisting of all the variant combinations of art-relevant predicates in today’s Artworld. This matrix serves as a context in which all artworks can be discussed, and is open to the addition of predicates as artists make innovative breakthroughs. The revolutionary beauty of Danto’s theory lies in its openness and simplicity; it is able to embrace new artistic developments because it refuses to identify specific properties as indicative of artwork status. It is more accepting than theories which name properties, such as the family resemblance theory, which rejects the first of every new class of artwork, or even Gaut’s cluster theory, which demands some consistency.[1] Yet, this radical openness of Danto’s theory demands scrutiny; if there is an artwork which Danto’s theory accepts on account of its openness, but which it ought not to, then Danto’s theory is flawed.

James Mallahan Cains Life :: Biography Biographies Essays

James Mallahan Cain's Life      Ã‚  Ã‚  Ã‚  Ã‚   James Mallahan Cain was born in Annapolis, as the son of an educator and   Ã‚  Ã‚  Ã‚  Ã‚   an opera singer.   He studied at Washington College, in Chesterton,   Ã‚  Ã‚  Ã‚  Ã‚   Maryland, earning his B.A. at the age of eighteen, and masters in 1917.     Ã‚  Ã‚  Ã‚  Ã‚   In the same year the United States had declared war on Germany in April of   Ã‚  Ã‚  Ã‚  Ã‚   1917, and Cain registered for the draft.   After serving in World War I,   Ã‚  Ã‚  Ã‚  Ã‚   Cain returned to Baltimore where he began working as a reporter.   He first   Ã‚  Ã‚  Ã‚  Ã‚   worked for the Baltimore American and then for the Baltimore Sun until   Ã‚  Ã‚  Ã‚  Ã‚   1923.   After a time in New York, Cain moved to Hollywood.   From 1932 to   Ã‚  Ã‚  Ã‚  Ã‚   1947 Cain lived in Southern California writing for films, but did not have   Ã‚  Ã‚  Ã‚  Ã‚   much success and he drank too much.   When turning to fiction Cain did find   Ã‚  Ã‚  Ã‚  Ã‚   greater success.      Ã‚  Ã‚  Ã‚  Ã‚   Cain wrote novels of crime, sex, and betrayal.   The majority of his plots   Ã‚  Ã‚  Ã‚  Ã‚   follow the same predictable plan: A man falls for a woman, becomes   Ã‚  Ã‚  Ã‚  Ã‚   involved in criminal activity with the woman, and is eventually betrayed   Ã‚  Ã‚  Ã‚  Ã‚   by the woman.   His subject was to be a woman who uses men to gain her   Ã‚  Ã‚  Ã‚  Ã‚   ends, and he imagined his theme in the figure of Mildred Pierce, a   Ã‚  Ã‚  Ã‚  Ã‚   housewife who becomes a successful restaurateur.   Then this theme of a   Ã‚  Ã‚  Ã‚  Ã‚   woman asserting her power through men is given several curious twists by   Ã‚  Ã‚  Ã‚  Ã‚   Cain's particular imaginative preoccupations.   The novel develops and   Ã‚  Ã‚  Ã‚  Ã‚   extends the strong association in Cain's earlier works between food,   Ã‚  Ã‚  Ã‚  Ã‚   finance, and mothering.   And what began as the story of a woman's relation   Ã‚  Ã‚  Ã‚  Ã‚   to men and to business becomes a story of Mildred Pierce's relations to   Ã‚  Ã‚  Ã‚  Ã‚   her daughter Veda, and Veda's unscrupulous use of her mother to advance   Ã‚  Ã‚  Ã‚  Ã‚   her own operatic ambitions and satisfy her own sexual needs.   If one is to   Ã‚  Ã‚  Ã‚  Ã‚   judge from the fiction, Cain seems to have been emotionally ambivalent   Ã‚  Ã‚  Ã‚  Ã‚   toward both parents.   There are almost no happy families in his works.

Nick Carraway as Honest Liar in Fitzgeralds The Great Gatsby Essay

Nick Carraway as Honest Liar in Fitzgerald's The Great Gatsby      Ã‚  Ã‚  Ã‚   "Everyone suspects himself of at least one of the cardinal virtues, and this is mine: I am one of the few honest people that I have ever known" (Fitzgerald Gatsby 64). So writes Nick Carraway in F. Scott Fitzgerald's The Great Gatsby, characterizing himself in opposition to the great masses of humanity as a perfectly honest man. The honesty that Nick attributes to himself must be a nearly perfect one, by dint of both its rarity and its "cardinal" nature; Nick asserts for himself that he is among the most honest people he has ever encountered. Events in the book, however, do not bear this self-characterization out; far from being among the most honest people in world, Nick Carraway is in fact a proficient liar, though he never loses his blind faith in his own pure honesty.    First, Fitzgerald's choice of the word "suspects" indicates, and almost guarantees, a certain uncertainty about that suspicion; the fact that these are fallible (and often self-deceiving) human beings making observations about themselves make that uncertainty even greater. The fact that "everyone" believes to be one of the "few" holders of a cardinal virtue solidifies the matter; simply put, excepting either an unrealistically optimistic view of human nature or an extremely broad definition of "the cardinal virtues", it is simply impossible to accept that all human beings everywhere exemplify one of the cardinal virtues of humanity. Some people must not have the cardinal virtue they suspect of themselves. Nick, however, seems to forget this fact at the colon and starkly asserts, "I am one of the few honest people I have ever known" (64). The choice of "am" is very important here;... ...themselves. Even when confronted with a disproof of his perfectly honest nature, as Jordan does late in the novel, Nick responds with an appeal to his belief in his own honesty-his myth about himself is that sacred. Much like Gatsby's self-image, Nick's belief in his own honesty seems to spring from the Platonic conception of honesty, and, much like Gatsby, he simply ignores or rationalizes away anything that comes into conflict with his belief. Nick Carraway is far from one of the few honest narrators I have ever read, but he is a testament to the powers of self-deception that exist in both fictional and non-fictional human beings. "Everyone suspects himself of one of the cardinal virtues," Nick says, and as Nick himself demonstrates, nearly everyone is wrong. Works Cited Fitzgerald, F. Scott. The Great Gatsby. Scribner Paperback Fiction: New York, 1991.

Half the Sky Documentary Evaluation

Half the Sky is a movie that discusses the oppression of women around the world. It brings to light the issues that, even in today's society, are still occurring. Women, young adults, and children everywhere in the world are becoming victims to abuse, rape, and being deprived of getting an education. This film documents Nikolas Kristof going around the world with the help of well known people in America to show some of the issues and some organizations that are working to change the way society views women and children. Early in the documentary a shocking statistic was given. It stated that around 60 million to 100 million females are currently missing out of the population. Where are all of these women going, and how are we letting this happen in today's societies? Females all around the world are becoming victims of genital mutilation, sex trafficking, rape, and abuse. Half the Sky is shedding light into some of the cultures around the world where this is a norm, and is trying to promote awareness. It discusses the reasons why these events are still taking place in current cultures, and what we can do about it to change the way people respond to these events. Some of the issues addressed in the movie Half the Sky are talking about women being oppressed in current societies. Women are constantly being put through human trafficking, violence, are being undereducated, and catching a ton of diseases from being raped. The people in this movie are trying to look at the issues of women not being treating equally and having the same rights as men in the 21st century. One of the main reasons this is happening is because men are never even caught, and when they are most of the time are shown no consequences. Another issue that first brought these issues in countries to light was that in China many females have gone missing due to the fact that it is more accepted to have a male born into your family, not a female. Children, primarily females, are being sold at shockingly young ages to brothels and are forced to be sex slaves. In so many countries it has become a norm for men to abuse women and use them as sex slaves. There are a few reasons there has been little progress made in changing the ways some cultures view women. One reason there has been no progress is because of the lack of punishment towards those causing the abuse. An example of this from Half the Sky is when they went into Sierra-Leone. There was a case where a teenage girl told her parents about her being raped by a relative, and they decided to press charges. After the man was captured, arrested, and placed in jail the family then became almost shunned by the community. After all this occurred the father in the family kicked the wife and child out. They said it was because the child had caused â€Å"shame† upon the family. Then the child forgave the man who had raped her, and many others, and he was released free; thus, causing the cycle to begin all over again. There is a huge lack of police forces investigating crimes, and men actually having consequences to their actions. A hard problem to solve is how we can fix these problems and change the way so many people feel about women. It's a slow and grueling process, but eventually if everybody does there part we can make a difference and create equality for all women. In every culture there's at least one organization out there trying to change the way women and children are treated in their society. The greatest challenge is when you have outsiders coming into a community to talk about these issues. Many people within a culture are not going to listen to an outsider, so we really need people within the communities to help change the way that society views the way their females are treated. We need people within the culture to empower others in that society to speak up and gain more followers. Secondly, we need to train societies to prosecute and investigate these crimes more thoroughly. If these countries don't have a strong justice system no changes can be made when those committing the crime don't see it as a crime. Thirdly, we need to educate children. Girls are likely to drop out of school at an age of fourteen or before to work for their family, whereas boys are likely to drop out at sixteen. Building an educated generation will help because then they can get a career and will not be caught in poverty like so many generations before them. Lastly, we need to bring all of these issues to light in countries that can help. We need more Americans to become aware of these issues, and reach out to help make them better. Nikolas Kristof said in Half the Sky, † Once people pay attention, that's the first step towards a solution. † All of this relates to sociology in many ways. One of the main ways it relates is because you see how something so looked down upon in one culture can be so socially acceptable in another culture. When somebody is accused and prosecuted for rape in America they are put in jail for a long time, and receive consequences for their actions. If you go to say Sierra-Leone, or Cambodia the person accused of rape will almost 100% of the time walk away with no consequences. It's all a matter of perspective and your culture you live in. Everybody needs to learn to be more culturally aware, and learn to help other cultures that aren't quite were we think they should be. Sociology is also related to Half the Sky because of the idea that it chases after women and children alone being oppressed. All in all, societies are all different in one way or another. Sociology helps us to understand the reasons people may act one way opposed to another, and how we can all work together to make a difference.

David Broder †“A Republic Subverted” Essay

The thesis of A Republic Subverted was that the initiative process circumvents constitutional requirements and disrupts the careful poise of checks and balances. The initiative process was originally meant to stop rich people and interest groups from gaining power. Now it is one of their main tools. It has turned the Unites States Government into one without laws and threatens to subvert the American system of government. Broder says that even though the complex procedures invented by the founding father in order to ensure separation of powers have proven themselves over and over again, the American people have become more and more impatient. Some people argue that the constitution is outdated. Also, peoples anger at the government is spurred by journalists reports of scandals in the private lives and many government officials. Also, political campaigns have become competitions where even the winner comes out with a tarnished reputation. Since the Cold War, power has been shifted to the states. Less and less decisions about our lives and character are made in Washington. State governments have grown exponentially. Medicare and social security aside, state governments spend more than the federal government. Only 13% of public employees are in the service of the federal government. States have also become innovators of new legislation, including programs such as welfare to work. Now, people are using the initiative process to easily amend state constitutions in order to achieve a variety of goals. They have raised minimum wage, ended affirmative action, banned billboards, and decriminalized many drugs. State initiatives have allowed people to gain access to medical marijuana, casinos, restricted campaign funds, banned hunting and certain types of abortion, and allowed adopted children to take on the name of their biological parents. Out of 226 initiatives on ballots, 163 were approved. Many issues about new ballparks for major league teams were also put on ballots. Initiatives have become the new way to amend state constitutions without difficulty. In 1999 there was an initiative in California that tried to make all fur shops put warning labels on their items that said many animals were brutally killed in order to make this product. This initiative failed because the fur industry was able to spend more money than the backers of the initiative. These were not republican or federalist decisions. None of these initiatives went through the process of being signed into law by a Congress that ensures  a true republican form of government. These were decisions made by mob rule. The reason the United States was made into a republic and not a democracy was because of the many dangers of a direct democracy. According to Fisher Ames said that a direct democracy would be very burdensome, subject to factions and violence; decisions would often be made by surprise, in the precipitancy of passion. . . . It would be a government not by laws but by men. We view our lawmakers as selfish and corrupt individuals. Instead of trying to rule the country by mob rule through initiatives, we should clean house in Congress. Broder says we should vote out the politicians that arent properly representing us. We should not try to write the laws ourselves. The constitution is clear about direct democracy and it is obvious that the founding father did not want regular citizens writing the laws. We should follow a republican form of government and use our representatives to get what we need done, done. I agree with Broder on most of his points. I think that these initiatives are a form of mob rule and should be prohibited. On the other hand, our political system is incredibly corrupt. It would be nearly impossible to elect a majority of model representatives. There just arent enough people with the ability to run that are, in fact, first-class delegates. It is good that the people have the option to pass initiatives, but the privilege is being abused. It is happening too often and is allowed the American public to be detached from Congress and not be as concerned as they should be about the caliber of its members. If people can pass legislation through initiatives, there interest in other politic will dwindle. Then, when there is a matter of national importance, the Congress will be ill equipped to deal with it. We must try to uphold our republican form of government and try to salvage what we can from our political leaders. The government has not because so bad that we have to tear down the system and start again. If the imitate process is allowed to continue as it is, the destruction of the American system of government will be imminent. Bibliography Woll, Peter. American Government: Readings and Cases. 16th ed. New York: Pearson Longman, 2006.

Agreed Ways of Working Essay

Agreed ways of working, this is exactly how you will work. It is important to know what is expected of you in your role and in turn what to expect from others. In health and social care, there are agreed ways working you will have with an employer; also, with service users. Some examples of agreed ways of working in health and social care are: An agreed way of working with an employer would be to follow safety procedures relating to health and safety, for example, to follow the Food Hygiene Regulations 2005. This regulation concerns how food should be handled safely to avoid contamination and food poisoning. This is in order to protect the service user from potential harm; in addition, it is a legal requirement. An agreed way of working could be to protect the service user’s confidentiality. As long as a situation does not place the service user in danger or give cause for concern, then a care worker must keep information given to them confidential. It is the responsibility of the healthcare worker to handle information appropriately; this applies to all information whether it is an opinion given verbally, social information, or financial or medical records. If this agreement would be broken then trust would be lost between service user and carer; additionally, it is likely to cause disciplinary action. The refusal to accept any gifts or money from service users, their families or other carers, would be an agreed way of working. This would be to protect both employer and employee from any legal allegations concerning the gifts in the future; also, this protects the professionalism of both employer and employee and protects these boundaries. This would be an agreed way of working with both employer and service users. Another agreed way of working would be to conduct your work within your expected limits and abilities. In each job there are responsibilities and duties you are trained to perform, you agree to not exceed these limits; an example of this would be if a care worker administered medication to a service user without the appropriate training. Such an occurrence could cause serious or potentially fatal harm to the individual the care worker is supposed to protect, disciplinary action would be taken and possibly legal action additionally. An agreed way of working with a service user would be to treat the individual with dignity, compassion and respect.

In Blackwater Woods

Have you ever loved someone or something? In Mary Oliver’s poem, â€Å"In Blackwater Woods,† she writes about love. â€Å"In Blackwater Woods,† brought back a childhood memory that I had forgotten about. It was when I was eight years old and I caught these two little lizards. I had put them in a jar with sticks, leaves, and I even poked little holes in the lid so they could breathe. I loved both of them so much, that, I even gave each lizard a name. The lizards were not happy in the jar.I couldn’t get them to eat or even move. My mom came and said to me, â€Å"Isaac, if you really love those lizards you will let them go. † And I was angry with her for telling me that, I couldn’t just let them free. I knew that they weren’t happy, and I couldn’t bear to watch them suffer anymore. So, I released them in the forest and they ran off happily up a tree. It felt good seeing them happy, and I learned something that day. The lesson I lea rned is in Mary Oliver’s poem, â€Å"In Blackwater Woods. She writes about this beautiful forest of trees that smell of cinnamon, and beautiful ponds. This forest symbolizes happiness. Mary Oliver also writes about a black river with fire. This symbolizes loss, and sadness. She also writes something important, â€Å"To live in this world you must be able to do three things: to love what is mortal; to hold it against your bones knowing your own life depends on it; and, when the time comes to let it go, to let it go. This is the lesson I learned that day I let my lizards free. If you really love something or someone and the time comes to let it go, you will let it go, or you will live in the â€Å"black river†, and never cross it to reach the â€Å"beautiful forest. † The moral of the poem, â€Å"In Blackwater Woods,† is a universal one, it’s also one of the easiest to understand. Ironically, it’s one of the most difficult to do. Letting som ething you love go is a challenge, but in the end you will most surely reach the â€Å"beautiful forest. †

Empirical Formula of Magnesium Oxide Lab Report

Empirical Formula of Magnesium Oxide - Lab Report Example Gravimetric analysis the use of mass measurement to determine the amount of the analyte.   Magnesium is a highly reactive metal, which is why it should be solid (Erdey, et al., 2013). It is paramount to limit the amount of oxygen to reduce the rate of reaction (Zumdahl & DeCoste, 2013). The use of magnesium strips ensures the whole surface of the metal is exposed to oxygen. A gravimetric analysis demands a step by step of measurement of mass before and after the reaction. The magnesium is weighed before the reaction and the final product after the reaction is also weighed. The weighing helps in determining the exact mass of oxygen that combines with Magnesium in the reaction.   Since both Magnesium (Mg2+) and Oxygen (O2-) have a valency of 2 the reaction will go as follows.Magnesium will react with Oxygen in 1:1 ratio. The resulting product should be white (Zumdahl & DeCoste, 2013).   Also, Magnesium will react with Nitrogen to produce a black substance. It is because Magnesium is a highly reactive metal. Health and Safety Tips:†¢Ã‚  Magnesium is highly flammable, which means it can easily burst into flames. Therefore, it is imperative to keep one’s eye very far from the crucible during the experiment.   In addition, Magnesium has a blinding glare when it burns, which is very harmful to the eyes. The ignition of the Magnesium can be prevented by closing the lid. †¢Ã‚  The Bunsen burner will produce so much heat during the experiment. One should keep a considerably safe distance from the Bunsen burner.

Element in story Assignment Example | Topics and Well Written Essays - 250 words

Element in story - Assignment Example She is able to contain the sense of freedom within herself and disguise her joy with a sense of sorrow that is associated with the loss of her husband. However, she celebrates the onset of her freedom while secluded in her personal space and behind the closed door (Chopin 206). She remains hopeful of a promising future that will involve making her decisions without the influence of his husband or other people. She seems convinced of the end of the period of being undermined by superior authority. Another element, which reflects the onset of freedom, is the description accorded to the sky. Louise notes of the dark clouds piling by the west (Chopin 205). Such an observation may be translated as an indication of the dusk of her oppression. Her freedom was trickling like the blue sky. Arguably, she anticipated brighter days akin to the blue sky. The blue sky may, thus, be described as being symbolic with respect to the life of Louise. The demise of her husband is reflected as the termination of her oppressive submission as a wife. Her sudden death may be suggested to have resulted from the shock of learning the setback that struck the onset of her

Assignment for Business Integration Example | Topics and Well Written Essays - 2000 words

For Business Integration - Assignment Example If the employee productivity is at its highest level then the company would be beneficial after all. So every company should take care that every employee of the company is highly motivated so that they can provide their full effort. If an employee becomes demoralized then he can’t provide his 100% effort for the company as well as the employee can leave the organization, which is in turn the loss of the organization itself. Some researchers have stated some theories, following these principles the company management can make sure that the employees are well motivated. This report is an attempt to analyze the Hertzberg’s factor theories which influence the employees’ motivation positively and thereby suggesting some ways to improving the performance of the team members. Hertzberg’s Factor Theories Among the motivational theories presented by certain researchers the factor theories of Professor Frederick Herzberg is an important one. The motivation- hygiene theory of Herzberg was presented in three volumes. In the year 1959 it was first stated by Him. After that the theory was elaborated by him and at present the theory is applied by many organizations. The research about the motivation to work had two hypotheses. These are as follows The factors which are causing positive attitudes among the employees which affected their performance and the factors which are causing negative attitudes among the employees are different. The factors which affect the performance of the employees or personally differs for the job events which are extended over long term than the job events which are of short duration. From the research outcomes the factors which leading to job satisfaction and the factors which leading to job dissatisfaction are specified and thus it became the part of the theory. There are five factors of job satisfaction recognized by the researcher. These are the work of the employee (Is it challenging or not), the verbal recognition , the responsibility in the organization, the achievement and the promotion of the employee in the organization. If these five things are present in the organization then the basic needs of the employee will be satisfied and the employee would be able to produce an improved performance. On the other hand there are also certain factors which lead to the job dissatisfaction of the employees. These factors are the policy of the company and the practice of the administration, the working conditions, the interpersonal relations between the employees and especially with the supervisor, the technical quality of the supervisor, job security and remuneration. These factors are represented by Herzberg as the hygiene factors. Herzberg argued that when these hygiene factors are appropriately provided by the company management then the dissatisfaction of the employees is removed and performance of the employee get improved to a certain point. But providing only these factors don’t ensure the performance to the high level which is possible potentially. Regarding the human motivation Herzberg said that human being has two kinds of needs. One is the basic needs (life security, hunger, pain etc) and the other need is of psychological growth. Herzberg emphasized that there are need of motivators in the company as the employees who are the hygiene seekers are motivated only for a short term. They need external